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Financial Services

Digital Marketing for Banks & Financial Services | SEO, PPC & More

Since 1998, Digital Panda has been a leading provider of digital marketing  services and software. Our digital marketing technology innovation has helped over 2,000 financial services companies, hotels and resorts market and promote their businesses on the Internet.

Beyond 24×7 availability

Get in front of the right customer

How do you get in front of the right consumer? The ones seeking advice from their financial institution? Consumers are looking for the right balance of banking and loan services, investment advice and financial stability to manage the omnipresent transactions of deposits, withdrawals, ATMs and investments. We understand the needs of financial services organizations and have created digital solutions that speak to your audience.

 
  • The perfect balance between software and services
  • Be everywhere, always accurately and in all the locations that matter most
  • Get listed on Google, Apple Maps, social media sites and hundreds of services and apps
  • Enhanced listings that attract clients and tell your unique story
 
Complete the consumer value chain

Acquire, retain, expand

Digital Panda financial services solutions help you create a compelling local presence for your local branches while helping you drive customer acquisition with sophisticated marketing strategies. We help you deepen customer relationships and expand your business through the right mix of software and services.

  • Create compelling content that drives new customer acquisition
  • Engage with clients on social media and review sites 
Always in front of local search

Local pages that go beyond information

Stand apart from your competitors with amazing local pages that bring out the value and strength of your offerings. Digital Panda local pages are built on a modern architecture that not only puts you at the top of the search results, but helps you get found when users reach for Siri, Google Agent, Alexa, and voice-assisted devices. With Digital Panda local pages you always look your best and are never more than a question away. 

  • Gain new clients with compelling local pages that convert
  • Leverage advanced technologies like structured data and Google AMP pages
  • Add photos, social media and more to local pages and deepen customer relationships
  • Add reviews on local pages to establish closer connections with consumers 
Speak more than just mobile banking

Get found on any device, everywhere

Distribute your business information to the right search engines, the right local ecosystem partners, and the right devices. Digital Panda local listings solutions provide the ideal combination of automated technology backed by the services needed to do the job correctly. 

  • Stay ahead of ever-changing listings with a powerful software and services solution
  • More than just auto-updates, we clean your listings
  • Put your data on all devices and all channels
  • Perfect combination of API-based and human-powered outreach
Because your reputation is important

Reach out and connect with everyone

Does your reputation matter? Of course, it does. 88% of consumers trust online reviews as much as they trust personal recommendations. Digital Panda Reviews, part of the Digital Presence Cloud, puts you in charge of your review management process. Couple it with Digital Panda Social, and you have a powerful one-two punch to help you share content with consumers and manage your reputation. And it all comes with as much support as you need from an award-winning team of strategists and marketing professionals. 

  • Find reviews and identify problem reviews in seconds
  • Answer reviews and engage with clients
  • Analyze trending topics and social sentiment 
Get in front, stay in front

Analyze behavior, benchmark performance

Track and measure your customer activity across all stages of the customer journey, so you can finally measure and optimize your investments in awareness, consideration, engagement, and conversion stages. Add Digital Panda Insights to benchmark your digital performance across dozens of critical metrics to always keep your presence at its best, and your business always in front of competitors. 

  • Analyze digital marketing performance
  • Optimize marketing spend across the customer journey
  • Benchmark your performance against competitors
 

Everything we do is in line with our Six Stage Digital Marketing Process

Listen

Research your buyer personas until you understand their needs, interests, concerns and how they consume content. Research your competition so you can see where you should be positioning your business within the market place.

Strategy

Every project should have a different Strategy, not only based on the research carried out, but the individual circumstances of the business involved, such as budget available, how well established is the brand, targets etc.

Create

Good quality, specific and relevant content is the fuel for all Inbound Marketing. Not only will it help your SEO, but will also provide ammunition for your Email and Social Media Marketing.

Engage

Once you have the attention of your buyer personas, you need to engage them. Through constant strategic communication with Social Media and Emails, we will be able to nurture these initial contacts into relationships.

Convert

Once the buyer persona is in the final stage of the buying process and ready to buy, we will ensure that the correct message and call to action is in the right place at the right time. Particularly on your website.

Grow

Once you have secured the customer it’s important to turn them into a brand advocate, promoting you on your behalf with the use of Social Media and Emails. Goal setting is essential for continued growth.

FAQ

What we do differently?

Inbound Marketing

We have a proven record since 1997 for achieving the goals of hundreds of SME’s. These goals are achieved throughout the buying process, whether it be increased brand awareness, website traffic or leads/sales.

We follow a holistic Inbound Marketing Methodology that is tailored to the changing world of customer behavior. This process doesn’t rely on huge up front costs like traditional forms of marketing. Instead it’s creativity that organically improves your Digital Marketing ROI and over time the growth increases exponentially.

Not only do we perform all of the above work within our experienced in-house team, we also use the most effective software. These tools range from Google analytics, Moz to Webleads giving you real information to allow you to convert as many people landing on your website as possible.

 

Video Marketing

We are always looking to be ahead of the trend as we know this is a fast moving industry. We evolved from being a website and SEO agency to a holistic online marketing agency in 2012. We have added Video marketing to our services as we have seen a gap in the Video production market.

If you are at the point where you aren’t sure what elements of your Online Marketing you need help with, we can carry out a Free video Review without any input from yourself, other than a web address and email.

 

Workshops

Lastly we can offer workshops for those businesses with personnel in-house that maybe be able to carry out a lot of the work, if they had the know how. We are happy to help you help yourself.

We believe that a holistic approach with honesty and transparency will help you succeed long term.

What's all the chatter about digital marketing services?

Modern technology is evolving at a fast pace and businesses need to do their bit to keep up with the pace. Businesses today have realized the potential of digital marketing and how if done properly, it can grow the business by leaps and bounds. Businesses are either tweaking their action plans to accommodate digital marketing, or they are incorporating digital advertising techniques in their existing marketing strategies.

 

What sets Digital Panda apart from other digital marketing service providers?

We have been in the digital space for a long time now to know what it takes to be the best digital marketing service providers. We have seen the digital world evolving, and we have continually tried to better ourselves and today we are the best in the business equipped to provide high-quality service that the clients expect from us. One of many reasons why we pride ourselves in being different is because of our team of excellent digital marketers. They are equipped to think out of the box and come up with a strategy that is bound to be successful.

 

How will Digital Panda approach my digital marketing need?

Our team will chalk out a persuasive and equally dynamic digital marketing strategy that will emphasize on getting better website ranking and include success elements like social and reputation monitoring, SEO tools and reports. Our team of experienced digital marketers are specialized in conceptualizing and implementing custom SEO strategies. Through our digital marketing services, we educate our client on how our strategy will better their online presence.

Why digital marketing is essential for your business?

Digital marketing has proven beneficial to businesses of all sizes by giving access to an exceptionally pervasive and lucrative mass market at an affordable price. A befitting digital marketing strategy in your business module can help you to make your presence felt in the online market. It also increases your brand awareness, increases brand recall value and encourages customer engagement through digital media. Digital marketing is a powerful tool in today’s marketing world and it has the potential to surpass all the traditional marketing tools.

 

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