Get the most value from your marketing investment through SEO and Local Search. Whether you are interested in Hotel SEO, SEO for retailers or banks, Digital Panda provides some of the highest ROI available and direct-to-consumer channels to get your content discovered. Digital Panda focuses on technology and content-driven strategies that provide relevant results and generate high ROI.
The future of SEO is here, and it’s built on top of Schema.org’s schema structure. Digital Panda can help you create the perfect strategy to tag your content so that search engines understand the goal of your website and content, making it more likely that you will be found for relevant queries. Whether it’s your business name, type, or address, Digital Panda can populate your content with the right schema to get you found on any device, and any channel. Digital Panda can design schema into your website or through schema software and tag management.
Digital Panda schema deployment can be performed even at the enterprise level with the use of our tag management software. Whether you are ensuring your ATMs are properly indexed, or the thousands of SKUs in your system are discoverable, Digital Panda can help.
by increasing your organic rankings for relevant search terms
once we have increased your inbound links
when we publish your content in various popular places
because of your website being referred to by other sites
of your website through improved user experience and content
than Google Adwords long term
“Organic search engine traffic accounted for 73 percent of all traffic to business services websites”
(Search Engine Land)
To improve your website’s rankings in Google your site needs to be seen as relevant and user-friendly. After identifying the search terms people use, we focus on:
As well as being useful and relevant, your business needs to be seen as trustworthy. Google measures trust in many ways, inbound links from trusted and relevant websites is a big factor.
Content is central to SEO, without the most relevant and complete content, Google will not serve your web page to it’s users. Not only this, but other webistes won’t link to you either, proving Google’s decision. For this reason, we focus on:
Unlike many SEO companies we provide essential data on real KPI’s, not only rankings, but actual leads/sales generated from SEO. That’s why we produce monthly reports outlining:
Before starting any SEO campaign, we conduct market, competitor and keyword research. This enables us to see how your potential customers behave online and how we can get your website in front of them. We can find out how your competitors are succeeding and where we can get ahead of them. We will target search terms that are not only searched a significant number of times every month, but are relevant and have buyer intent.
They generate a greater volume of traffic from your customers when they are proactively searching for your product or service, with an intent to buy. You can get an idea of how valuable these rankings are, by learning how much it costs to appear at the top of the rankings, using Google’s PPC Adwords.
Digital Panda is one of India’s most experienced SEO agencies, having established an office in the New Delhi in 2003. However our fascination for Google’s algorithm first started, when we developed our first website, in 1997!
Recent statistics suggest that 80% of all online sales begin with a search engine query! Furthermore, 90% of online buyers do not go beyond the first page of a search engine! Simply put, not being on the first page means not having an Internet presence. There is no point in having a website that cannot be found. In this virtual age, a sound optimization strategy is critical to your online success. Join hands with the best SEO company in India.
Most SEO agencies won’t tell you this, but since Google changed the placing of its adverts in 2016, organic traffic has suffered. Google has removed the ads from the right-hand side (because they weren’t being used) and added more ads at the very top & bottom of the page.
Although organic rankings continue to obtain the majority of search engine traffic, it shows us that we need to create a more holistic strategy to gain maximum quality traffic through to your site. We need to fully understand how your customers behave online and what other websites they use, to find content relevant to your products or service.
Well to be quite honest, Google’s continued changes have reduced the importance of SEO, if all you do is concentrate on Google rankings alone. However, if you practice SEO correctly, you would be targeting other relevant websites with high trust value and traffic to gain inbound links. If your SEO agency does this well, you will not only get good Google rankings because of the inbound “link juice”, but great traffic from referral sources (as defined in Google analytics).
This can depend on you and your in-house capabilities, if you have non, then the agency will do everything from technical SEO, content creation, link building and management. However if you would like to create your own content and have an in house web developer with a good understanding of SEO, the we can be used for strategy, analysis and ongoing management.
Every project is different, from the websites you are working on, to your competition and the goals of your website. for instance the strategy for a local retailer would be very different to that of an eCommerce business.
The world of search engines is full of surprises. Google and Bing constantly revamp their search algorithms to ensure better and fresh results. These changes dominate and influence website positions in the search results. We, at Digital Panda , keep ourselves abreast with all such latest updates and refine our online marketing strategies accordingly. To us, sustaining your top search position rather than just getting you there is of the utmost importance. As your SEO company, we do not stop at bringing a wave of traffic to your website. Our sole objective is to bring it to your door!
With Digital Panda, your website will hit the top of all major search engines like Google, Yahoo! and Bing. As your trusted SEO company in India, Digital Panda exposes you to the humongous and ever-growing Internet community. With our guidance, SEO will easily become your sustainable business model providing a never-ending revenue stream.
Through our on-page and off-page optimization techniques, we first make your website visible to the search engines. We then follow it up with our effective link building tactics ensuring that your website gets the first page ranking for your desired keywords. Our SEO services help you get better visibility in search engines; more targeted traffic to your website; higher number of qualified leads from your website; and huge savings on cost per lead.
We like to think when choosing an agency you should be looking for three simple but essential USP’s:
Transparency – Before the project starts, there needs to be a clear understanding of the search terms you would like to be found for, the strategy and complete access to all statistics available. Don’t just rely on the reports provided, have a guided look through all the tools such as Google search console, analytics and the agencies chosen software such as MOZ, Serpstat, SEMRush etc.
Flexibility – Don’t get tied into a fixed term contract with a fixed monthly price, everything can change, whether it’s your business, your competition or Google’s algorithm. There’s no reason for an agency to demand more than 3 months notice of any changes with the agreement. SEO should be a long term partnership, not just a service.
Experience – Because SEO isn’t taught in school or University, everything has to be learnt in the real world. This isn’t helped by the fact Google doesn’t tell anyone how their algorithm actually works. SEO practitioners are left to their own devices to learn from testing again and again and……