Local and natural search promotion is an ongoing process. Search engines constantly evolve and new trends and technologies keep emerging. On a quarterly basis, Digital Panda evaluates key trends from the previous three to six months and creates custom strategies to take advantage of changes in search technology.
Even seemingly small changes in search algorithms can have significant impact. When Google announced that a business could update their Google MyBusiness profile with images, Digital Panda quickly implemented this change for clients – leading to dramatic results.